Momentum. An Eaze Cultivator.

Applications Closed

Eaze understands the challenges facing cannabis business owners, and that’s why we created Momentum, a business accelerator designed to support and empower underrepresented founders. Momentum’s goal is to help build a diverse industry that addresses the War on Drugs and support small businesses in becoming more profitable and sustainable.

September 2020 Update: Applications for the next Momentum cohort will open in the Fall. Click here to be the first to know when applications launch!

Puff. Puff. Pass the Love.

Momentum participants receive a $50,000 grant to help them navigate the high costs of doing business and lay a strong foundation for future success. Unlike many investment vehicles, the Momentum grant takes no equity from program participants.

Enjoy the Momentum.

Momentum takes participants through a 12-week industry expertise curriculum that provides mentorship from industry leaders, practical tools to manage and expand business, training in compliance best practices, and more. Participants will also get access to Eaze’s ecosystem of business resources, including our legal, marketing and analytics teams, and our investor, brand and retailer networks.

A New Kind of Seed Funding.

At the program’s conclusion, participants will pitch to industry-defining investors, who can open even more doors with additional capital and access to retail partners looking to stock their shelves. Participants could even be added to the Eaze marketplace, which has supported over four million legal deliveries to-date.

A Melting Pot for the Pot Industry.

Momentum will help participants build and expand relationships with like-minded founders, executives, investors and industry leaders working to transform cannabis. From Day 1 to the final pitch event, Momentum provides valuable opportunities for founders to rapidly expand their network, laying the foundation for even greater future success.

Let’s Build Momentum, Together

Momentum helps participants build and expand relationships with like-minded founders, executives, investors and industry leaders working to transform cannabis. As cannabis legalization continues, Momentum is here to foster unique brands, support  affected communities with greater revenue, and ultimately secure a more diverse cannabis culture. Because more voices, more perspectives, and more vibrancy will create a better industry for all.

Applications Closed

Momentum class of 2020

Carlton Williams

Monifa Willis

Raeven Duckett

Demetrius Robinson

James Victor

John Alston

Adrian Wayman

Nancy Do

Amber Senter

Cynthia Boedihardjo

Jessica Sharp

Reese Benton

Carolina Vazquez Mitchell

Wassef Tawachi

Luz De La Riva

Luna De La Riva

Advisory committee

Malaki Amen

President and CEO
California Urban Partnership

Mary Pryor

Cannaclusive & Chief Marketing Officer of Tonic CBD

LaWanda Knox

CEO of Make Green Go
Cannabis Technical Assistance Consultant and President of The Allyance

Ramon Garcia

OEG, Padre Mu Delivery and Distribution, Sanctuary Farms LLC

Ford Smith

Founding Partner

Zack Carpenter

Bail Capital

Steven Hawkins

Executive Director
Marijuana Policy Project

Nidhi Lucky Handa


Who should apply to Momentum?

  • We are looking for businesses that are beyond concept. Businesses that are operating and looking to grow are encouraged to apply to Momentum.
  • Licensing requirements:
    • Cannabis business must have a valid license issued by their state, state regulatory agency, and any other relevant licensing entities.
      • EXCEPTION: If you have applied for a local and/or state commercial cannabis license, which has not yet been issued by overseeing regulatory agency, you are still eligible for the accelerator, provided that you do not engage in commercial cannabis activities prior to the issuance of all applicable licenses. Applicants must upload a completed local and/or state commercial cannabis license application, proof of receipt of the license application by the respective agency, and/or any other evidence relevant to the application process. Proof of application includes, but is not limited to, your full license application, as submitted, or an acknowledgement of receipt of such application issued by the applicable licensing agency.
    • Hemp derived CBD business must source all your hemp from an entity that is part of the federal hemp pilot program and must be licensed by your local Department of Agriculture (CA exempt).
    • Ancillary businesses must have a local business license in the jurisdiction where they operate.
    • Applicants should be prepared to upload a copy of all license(s) for verification.


What types of documents should applicants be prepared to submit with their application?

  • Be prepared to upload copies of the following verification documents, if applicable:
    • Social equity designation
    • Military veteran status
    • Business financial statements
    • Resume or bio
  • In addition, applicants will need to:
    • Answer two essay questions (max 750 words total)
    • Share some information about the size and status of their business.
    • Include contact information for two references.
  • Once selected, participants will be required to sign certain waivers and agreements as a condition to participation.


What do Momentum participants receive?

  • A $50,000 grant (two disbursements of $25,000 each)
  • Access to Eaze business resources including ecosystem of investors and business partners.
  • Twelve weeks of curriculum.
  • Hands on support and training from cannabis industry experts.
  • An opportunity to pitch business concept to industry investors, retailers, and Eaze.


How does Momentum select participants?

  • Participants are selected by the Momentum advisory committee, which is a panel of social equity-focused community leaders and investors. The advisory committee is intended to represent a broad cross-section of cannabis industry perspectives, emphasizing individuals with practical experience in the cannabis equity space, first-hand knowledge of the challenges facing disadvantaged communities, and knowledge of how these challenges inform business opportunities and financial needs.
  • Applications will be assessed on a combination of their potential for success, real-life experiences, and their barriers to entry.


What is included in the curriculum?

  • Ten weeks (1 day/week) of webinars taught by industry experts. Participation is mandatory, and topics will include:
    • Round table discussions for participants to talk about their progress, ask questions, raise  concerns, and collaborate with other participants.
    • Business accelerator curriculum includes:
      • Public and media relations
      • Branding and marketing
      • Building your pitch deck
      • Legal and compliance
      • Strategic growth and corporate development
      • Equity and fundraising


What are the important dates applicants and/or participants of Momentum need to be aware of?

  • Dates for Momentum’s next cohort coming soon! Keep an eye on our social media for updates.


What happens to an applicant’s information after it is submitted?

  • All applicants and applications are governed by the Momentum Application Terms of Service and Eaze’s Privacy Policy available at
  • Participants will have a number of options about how their application information is used by the program. No information will be released to investors, media or others without participants’ express permission.
  • Eaze will delete all information and documents from applicants who are not selected for the program.


Are Momentum participants required to attend courses and events?

  • Participants are required to participate in the orientation at the beginning of the program, weekly webinars, and the investor pitch event at the conclusion of the accelerator.
  • Out of an abundance of caution, we will host everything virtually online. In person attendance will not be required as long as COVID restrictions are in place.


How is the $50,000 grant distributed?

  • Applicants will receive the first installment of $25K after attending the kick off event, and the second $25K installment after attending the end-of program pitch event.
  • The grant is intended to cover business expenses which may include travel, room and board for the welcome and pitch day events.


Don't wait for change. Be the change.

Want to be one of the founders ready to leave their 
mark on the cannabis culture? Apply to join the nationwide program making an industry-wide impact.

Applications Closed