In celebration of Black History Month, we sat down with Degi Simmons, founder of Cloud9 (and co-founder of VAYA) to learn about his plans for the business in the new year, as well as his top recommendation for the first-time shopper:
Eaze: What are you manifesting in 2022?
Degi Simmons: GROWTH AND STABILITY FOR ALL OF US!
What Black person or organization, past or present best embodies the spirit of your brand?
IT’S HARD TO FOCUS ON JUST ONE AS SO MANY HAVE HAD TO BUILD ON THE STRUGGLE FOR US TO STAND HERE. I HAVE TO GIVE A SHOUT-OUT TO CLARENCE AVANT FOR ALWAYS BRIDGING THE GAPS BEHIND THE SCENES.
Which one of your products (available on Eaze.com) would you suggest to new customers?
IF YOU IN ENJOY AN ACTIVE DAYTIME HIGH I WOULD SUGGEST THE SATIVA FLOWER IN OUR CLOUD9 JARS. BUT IF YOU REALLY WANNA GET BLITZED I WOULD SUGGEST OUR MOON ROCK CONCENTRATE LUNA ROCA
Why should cannabis customers continue to support Black brands all year round?
BLACK-OWNED BUSINESSES MAKE UP LESS THAN 3 PERCENT OF ALL BUSINESSES IN THE US THAT EMPLOY MORE THAN ONE PERSON. WHEN YOU BUY FROM BLACK BRANDS YOU’RE HELPING OUR COMMUNITY TO SUPPORT THEMSELVES.